STARTING A BUSINESS VENTURE AND OPERATION IN THE USA?
Taking The First Step
Have you ever considered launching and building a market presence in the USA? Not surprising. After all, regardless of your line of business and markets served, the USA offers the world’s largest consumer and business markets – where the business climate is among the the world’s most favorable to innovation, business acceleration, market growth and value creation. That does not mean it will be easy – at all. Yet we know, from our experience, that it can be done if you are determined do the necessary homework to prepare a successful USA market entry strategy, and you are ready, willing and able to dedicate yourself and focus fully on its achievement. The first step is to understand all the key factors for successful USA market entry and development, and then to focus on those factors – product development, sales channel placement, competitive value pricing and effective marketing and promotion – that will deliver the greatest impact on both your near and long term business goals. Of course there is a need for strong local leadership and execution resources in the US, and likely there is a need for additional funding. But above all, it will take knowledge and understanding of the US market opportunities and competitive challenges.In other words, you need to know the do’s and don’ts, the what’s, and the when’s, and the how’s. How can we help?
Work with Specialist in Venture Development
The Venture Acceleration practice of Sage Partners specializes in assisting companies from Asia/Australia and Europe/UK who want to establish a market presence – a Gateway to the USA. Our portfolio of services ranges across a spectrum of “turnkey” business deliverables from: overall business strategy; assessment of value proposition and keys to success in the USA; planning and design of sales, marketing and channel partner development; structural organization, tax and legal guidance; and very importantly, identifying and recruiting local management. But even more than what we services we deliver in part, consider how we deliver on the whole: working “shoulder to shloulder”, with our “feet in the mud” doing “whatever it takes”. We are deeply and long-aligned with the founders and principals of our clients in tackling and resolving the challenges going to market.
Dutch ventures work well with American professionals
To date, we have focused on helping business ventures to enter the USA market from Australia, Asia and the UK. Now, we see the Netherlands as the next area of opportunity.Why the Netherlands? The culture and way of doing business of the Dutch differs relatively little from that of Americans. Many Dutch companies have been successful in the USA. Two of our Sage Partners will focus on Netherlands companies: Hugo van der Zee and Roland van Kralingen. Hugo has substantial tax and legal experience in working to structure Netherlands companies in global markets. Roland has unique marketing knowledge and credentials. They are the “bridge” to the American partners based in the most fertile US venture development and funding centers: Boston, Dallas, Los Angeles and San Francisco/Silicon Valley. Twelve Sage Partners and twenty affiliated professionals are ready to help you and your company. All partners have different backgrounds many of which may be valuable to your plans.
How Do We Proceed Together?
Begin with your determination to pursue a USA market entry strategy. Move to an introductory meeting with Hugo van der Zee and Roland van Kralingen to explore your interests and set your objectives. We will catalog and enumerate your plans, ambitions, market proposition and resources. Then we will send over two of our American partners to get to know you and your company better and to further discuss the plan, outline opportunities and threats, and of course, assess the requisite investments. From there, it is up to you to decide whether and how to continue to work with us in the USA.